Social class 10 mark question

How has social class been represented in this sequence ?

Young kids
Cigarette/alcohol
Accent, speaking improperly
Pub
“Shameless”
Literally chases money “make ends meet”

The social class system was put in place to rank people according to their wealth, causing tension between the groups. Many people who are placed in lower groups may feel inferior to the higher ranking classes and therefore may feel some anger  towards them. There is a stereotype that lower class people are poor, unhygienic and not hard working, this idea is played into for comedic effects in the media.

The  tv show ‘Shameless’ distributed a new advert that highlights on the way lower class men feel towards the upper class. It is set in a dark, dull looking atmosphere, implying on the tone of he lower classes lives which is stereotyped to be dull. The main male character appears unshaven, wearing ragged clothes and has dirty hair. This use of mise en scene highlights on the stereotype that the lower class are unhygienic as they don’t take care of their appearance. This is juxtaposed by the old woman walking 3 corgis, she stands out in the town as her is bright and clearly wealthy, they refer to her as the ‘queen’. This is a way of showing how the lower class view anyone above them as entitled and snobby. The diegetic sound in the advert is very busy, things such as men shouting and police sirens may lead the audience to believe these people have a lot going on in their lives.

We follow he main male character through the advert as he speaks, the audience will allign themselves with him. The audience may follow the theory proposed by Stuart Hall, seeing that this representation is a dominant stereotype due to repetition.

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